Folly is an award-winning indie publisher of provocative, bold and beautiful writing.
“Where all the cool kids are submitting their writing…one of the best literary journals of 2025.”
ChillSubs, USA
“A refreshing dose of Literary Rebellion.”
After Dinner Conversations, USA
Become a Friend of Folly
Folly is doing things differently. We are creating art - and art is meant to provoke a reaction. If you like what we are doing, consider becoming a Friend of Folly. We will send you stuff, and you can come to our parties. Best of all, you get to be part of a literary rebellion.
The Collectors Edition.
Folly 003 made its debut at the Frankfurt Book Fair and returns with the same company it has always kept: local and international writers working at the risqué, intelligent and beautiful edge the journal is known for.
Kirsha Kaechele dismantles the ego by way of ayahuasca and online trolling. Max Rashbrooke goes to Fieldays. Danyl McLauchlan considers AI and creativity. The Australian writer Katy Knighton takes up the one thing every teenager does and no parent will name. The Reserve Bank's chief economist explains, plainly, why the New Zealand economy is fucked. And Nikki Gemmell's essay on the word cunt proved, to one national retailer, more objectionable than its own shelves of sadomasochistic billionaire romance — alongside poetry whose use of the f-word was judged a threat to family values.
Folly is a luxury object: made to be read, kept, gifted, displayed. This issue was bestselling, and after selling out is now back for Folly readers to order from anywhere in the world.
This first wacky issue is rarely in stock.
Now on its fourth reprinting, our inaugural Issue 001 is an eclectic curation of lighter literary works, made up of fiction, poetry and creative nonfiction and commentary - designed for people who don't read literary journals. ‘Some of the best short stories I have read all year’ - said New Zealand’s most critical critic. Featuring writers from around the world, this sexy, saucy first issue is guaranteed to please anyone with short attention spans, phone addictions and even the grouchiest of aunts and uncles.
Features writing and artworks by and about:
Non Fiction: Edward Supranowicz, Danyl McLaughlan, Emily Broadmore, Harry Ricketts, Ans Westra, Snakes, James Newhouse, Dame Margaret Clark, David Alsop, Becs tetley, David Cormack, Madeleine Lamphier
Fiction: George Titheridge, Fritha waters, Catherine Hart, Rose Cook, Joy Holley, Anjula Prakash, Hannah Holden, James Callan, R. Butler
Poetry: Robin Gow, Megan Mary Moore, Rowan Taigel, Will Neuenfeldt, Harriet Salmon, Maya Jacyszyn, Mariam Ahmed, Uijina Lee
Artwork: Alice Alva, Andrea du Chatenier, Ann Shelton, Ans Westra, Gavin Chai, Hannah Ireland, Harry Culy, Hiria Anderson-Mita, Laura Williams, Sam Mitchell, Sam Ducker-Jones
All journal orders can be fulfilled by courier or picked up at the Folly Launch or at a later date at the Wellington Writer’s Studio.
The sell out Issue 002 of Folly is back with a third edition. This issue builds on the sexy, strange and humorous tone set by the first issue of this literary journal. This is high art, mixed with high drama. It’s a coffee table book, holiday reading material, and a cross between a Victorian gossip rag and legit literature.
And it’s been so popular we’ve done a reprint, in a short limited run. Issue 002 contains a variety of short stories, short fiction and short poems designed for people with short attention spans who don’t mind the occasional swear word.
Issue 002 opens with Greymouth artists Sam Ducker-Jones on the cover and inside flaps with original art by Kerrie Hughes. Interviews with Aaron Hape, Dame Gaylene Preston.
Stories and poems by Allan Ramsay, Bernard Steeds, Michelle Taylor, Lila Pitcher, Rowan Taigel, Emma Gilkison and Laura Borrowdale, among others.
Artworks by Kerrie Hughes, Natasha Wright, Loren Marks, Emily Hartley Skudder, Damien Kurth, Claudia Kogachi, Russ Flat, Charlotte Robertson, Brittany Walker-Smith, Debbie Harris, Lucas Grogan.
“Folly is a eyebrow-raising, whip-smart, rollercoaster of a read.”
FruitSlice, USA