“Where all the cool kids are submitting their writing…one of the best literary journals of 2025.”

ChillSubs, USA

Pink decor room with a person dressed in a feathered costume, pink velvet curtains, pink flower arrangements, a neon sign saying 'Gloria', and gothic windows.
A person dressed in a pink, fluffy dress with black gloves laying on a pink wooden dresser inside a colorful, eclectic room with pink walls and a ceiling. The room has various quirky, artistic sculptures of women and bright, patterned decorations and curtains. A neon sign reading 'Gloria' is on the red draped wall behind the person.

“A refreshing dose of Literary Rebellion.”

After Dinner Conversations, USA

Folly is an award-winning publication of provocative, bold and beautiful writing.

Folly Issue 003 Folly Issue 003
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Folly Issue 003
NZ$40.00

The banned one. The one that sold out within weeks. Now back in print.

Our mainstream retailer called it ‘offensive.’ We call it literature.

Folly 003 is the issue that had a nationwide retailer hiding it behind the counter within two days of launch week.

After a debut at the Frankfurt Book fair, Issue 003 lands on the literary scene with a cast of local and international writers writing the risqué, intelligent and beautiful content Folly is known for.

Featuring:

  • Max Rashbrooke on Fieldays

  • Danyl McLauchlan on AI and creativity

  • Cover and essay featuring Australia’s Kirsha Kaechele, exploring ego destruction through ayahuasca and online trolling.

  • Award winning writing from Australian Katy Knighton, on the act all teenagers do that parents don’t discuss.

  • Interview with New Zealand Chief Economist of the Reserve Bank, about why the New Zealand economy is fucked.

  • And a chorus of local and international writers who make it impossible to look away

Designed to be read, kept, gifted and displayed, Folly is a luxury literary product centered on fun and entertainment.

Order now before someone else bans it.

Folly Issue 001 Folly Issue 001
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Folly Issue 001
NZ$35.00

This first wacky issue is rarely in stock.

Now on its fourth reprinting, our inaugural Issue 001 is an eclectic curation of lighter literary works, made up of fiction, poetry and creative nonfiction and commentary - designed for people who don't read literary journals. ‘Some of the best short stories I have read all year’ - said New Zealand’s most critical critic. Featuring writers from around the world, this sexy, saucy first issue is guaranteed to please anyone with short attention spans, phone addictions and even the grouchiest of aunts and uncles.

Features writing and artworks by and about:

Non Fiction: Edward Supranowicz, Danyl McLaughlan, Emily Broadmore, Harry Ricketts, Ans Westra, Snakes, James Newhouse, Dame Margaret Clark, David Alsop, Becs tetley, David Cormack, Madeleine Lamphier

Fiction: George Titheridge, Fritha waters, Catherine Hart, Rose Cook, Joy Holley, Anjula Prakash, Hannah Holden, James Callan, R. Butler

Poetry: Robin Gow, Megan Mary Moore, Rowan Taigel, Will Neuenfeldt, Harriet Salmon, Maya Jacyszyn, Mariam Ahmed, Uijina Lee

Artwork: Alice Alva, Andrea du Chatenier, Ann Shelton, Ans Westra, Gavin Chai, Hannah Ireland, Harry Culy, Hiria Anderson-Mita, Laura Williams, Sam Mitchell, Sam Ducker-Jones

All journal orders can be fulfilled by courier or picked up at the Folly Launch or at a later date at the Wellington Writer’s Studio.

Folly Issue 002 Folly Issue 002
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Folly Issue 002
NZ$40.00

The sell out Issue 002 of Folly is back with a third edition. This issue builds on the sexy, strange and humorous tone set by the first issue of this literary journal. This is high art, mixed with high drama. It’s a coffee table book, holiday reading material, and a cross between a Victorian gossip rag and legit literature.

And it’s been so popular we’ve done a reprint, in a short limited run. Issue 002 contains a variety of short stories, short fiction and short poems designed for people with short attention spans who don’t mind the occasional swear word.

Issue 002 opens with Greymouth artists Sam Ducker-Jones on the cover and inside flaps with original art by Kerrie Hughes. Interviews with Aaron Hape, Dame Gaylene Preston.

Stories and poems by Allan Ramsay, Bernard Steeds, Michelle Taylor, Lila Pitcher, Rowan Taigel, Emma Gilkison and Laura Borrowdale, among others.

Artworks by Kerrie Hughes, Natasha Wright, Loren Marks, Emily Hartley Skudder, Damien Kurth, Claudia Kogachi, Russ Flat, Charlotte Robertson, Brittany Walker-Smith, Debbie Harris, Lucas Grogan.

“Folly is a eyebrow-raising, whip-smart, rollercoaster of read.”

FruitSlice, USA

Become a Friend of Folly

Literary journals aren't supposed to sell out. And they definitely don’t get banned by nationwide stores. They’re supposed to sit around being quietly respected. Folly is disruptive by design. We unapologetically blend literary merit with cultural resonance.

Want a front row seat to the chaos? Become a Friend of Folly and stop missing out: free issues, free intel and first access to events.

SHIPPING TO THE WORLD

SHIPPING TO THE WORLD • •